Frequently Ask Questions

The Article Marketing is an important technical promotion of websites, products and services that has taken a leading role in the modern techniques of web marketing because it proved effective, efficient and economical way to drive traffic to a website, increase its’ authority (the best sites am passing page rank with link do follow) and ensure a good number of sales / conversions.

How does it work?
Simplest terms, is the practice of post / insert quality articles ‘original focus on specific sites of distribution of articles (article directory) and inserting the same in one or more’ link redirecting to the site / product is intended to promote . Once published, the article ‘made freely available to readers of the article marketing site which can not only read the article but also copy and post it on your blog as long as’ keep it intact structure, content and, of course, all original link.

Advantages and benefits to article marketing
The advantages of this technique are obvious in terms of visibility ‘(sites that deal with PM, in fact, are usually considered authoritative and very visited by the major search engines constantly add fresh content since) and in terms of SEO ( Search Engine Optimization) thanks to the possibility ‘keywords to link directly to the site that seeks to promote.

Keyword Analysis and article marketing
Before putting in place a strategy of article marketing, and then even before you write an article and post it on un’ article directory, and ‘important to do some research to identify which keywords to focus the article. The search for keywords and ‘practice to find the right trade-off (balance) between the popularity’ of a keyword or keyphrase (phrase) and the competition around it. It ‘is absolutely useless to focus on keywords that have low search volume, or for which the competition and’ fierce talemente compartment to make every effort to position itself in the best positions in the SERPs (Search Engine Results Pages – Search Results).